Independent Movies 2007! Read Content Producer Jason Cangialosi's preview with the Netflix Set-top Box.
Now, is it really fair that Blockbuster has so many problems competing with Netflix? Technically speaking, their online DVD rental services cost on the same amount, movies are delivered in on the same amount of time, and Blockbuster actually rents games online and DVD's which Netflix does not. Going down the road comparing Netflix vs. Blockbuster, it seems like Blockbuster needs to be doing very well.
Fair or otherwise not, Netflix includes a serious advantage on Blockbuster. Their member base is at a lot more than 3 million subscribers, and they're about to one-up competition in a fantastic way: movies delivered overnight straight away to a box mounted on your television.
VP of original programming, Eric Besner revealed the program, noting how the business model are still being ironed out however, many things are pretty sure. One of the "pretty sure" things is the way that this Netflix movie set-top box work (reportedly - it isn't really been released yet).
Members will continue to pay a set amount for their subscription service in return for movies that are downloaded for their home television. The fee for current services starts at $5.99, and rises depending on the program you choose - probably the most premium plan enables you to take out a large number of movies every single month.
Instead of waiting the 3-5 days on a DVD into the future in the mail, though, Netflix users have more ease. The movies with your queue (up to the number allowed because of your subscription plan) are downloaded overnight to the Netflix box and you have to do is choose which movie you need to watch through the list plugged strait into your TV.
No more walking on the mailbox to grab and return your DVDs - that's really cool alone - you'll now be capable to plop all the way down on your couch and bask in all the movie goodness. When you're done with a movie, you merely add a new one towards the online queue on the Netflix website like you do at this time.
A box-top model isn't a revolutionary concept, at all, however it is certainly a major step towards changing the manner in which Americans rent, view, and get their movies along with other entertainment.
Recently Nielsen Analytics performed a panel survey that studied how a availability of ABC TV shows on iTunes affected the crowd of shows on ABC. Larry Gerbrandt, senior VP and general manager of Nielsen Analytics, declared being capable to download the shows has not really hurt ABC's market share - the truth is, they're receiving targeted viewers for their shows than ever before.
Disney senior VP and general manager of PayTV, Dan Cohen, declared they clocked 11 million streams (or views) from the four ABC shows it put online in May. One month, eleven million users. That's pretty amazing for an experiment, plus it goes towards boosting Netflix's confidence within their new business idea. Online Movie Rental Competition around the Horizon Fantastic idea or otherwise, though, Netflix is planning to face some serious competition and will want to get this show traveling quickly. The company is estimating how the box movie service must be available by the end from the year - but following closely on their own heels are Internet giants Amazon and YouTube.
Right now, there's something of an Internet Urban Legend occurring about Amazon and what is being referred to as "Unbox". Documents are quickly papering the digital walls indicating that Amazon is actually comparatively close to unveiling Amazon Unbox Video and fiercely contend with YouTube, Grouper, Google Video and ' you guessed it, Netflix.
What will Unbox do?
Amazon customers will be able to purchase or rent videos, TV shows, news programs, sports programs and full films - and they're going to be capable to download their purchase immediately with their computers.
Now, do remember the Internet Urban Legend thing I mentioned, because Amazon is remaining officially silent concerning the entire project ' very silent. However, leaked documents (the fuel for our beautiful little urban legend) point out that Amazon plans to charge about $2 for television shows and right under $11 for films.
Bear Stearns' analyst Robert Peck has become quoted as saying that "It appears Amazon is close to this long-awaited service, that will boost margins whether or not this gains traction and could ultimately replace any notion of a Netflix type business."
Ohhhh boy so everything is getting fun now! Not only is Blockbuster shuddering with the news that Netflix might be releasing a TV set top box that will download movies overnight, but Netflix themselves could be shuddering with the prospect of Amazon hopping about the legal movie downloads bandwagon.
One of the main selling points that Amazon (maybe!) offers using their Unbox over Netflix is that they only charge customers once they actually order a video. Netflix, around the other hand, is constantly on the charge a designated subscription fee however quickly the clientele can return movies via post ' so weeks will go by between getting a show, watching it, and returning it. But the customer remains charged - using the Unbox, the buyer wouldn't be.
Since neither of those services are already released yet, speculation continues to grow until something official is observed. With the fact that
Hollywood studios are growing at ease download distribution (they're getting great with the piracy controls), services such as these are likely to become incredibly well-liked. Downloads create massive savings for movie producers who don't have to pay for the fees for physical DVD goods and rental sites like Netflix need not figure inside cost of shipping.
It appears like the world of entertainment is heating, and I'm happily enjoying the show!
Read Content Producer Jason Cangialosi's preview of the Netflix Set-top Box.
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